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March 17, 2004

Conceptual Design?

Most 20th century movements in art have some kind of correlative in graphic design. But not the Mutha' of them - Conceptual Art [not that I know of anyway]? This must be because the basic premise of Conceptual Art was to deny the artefact [the longstanding importance of the 'art' object] . . . the ideal conceptual work being [a] able to be described and experienced by it's description, and [b] infinitely repeatable - have no uniqueness to it.

Is there such a thing as conceptual design? Could there be such a thing?

How the hell does this relate to my topic?

What the hell is my topic?

Posted by Luke Wood at March 17, 2004 01:12 PM

Comments

maybe that is what we were doing on the weekend away - conceptual design - no. I'm joking really...Wouldn't it be amazing to invoice for conceptual design.....It's an interesting question though, in a way the role of creative director sometimes becomes that, a description of an artefact that is infinitely repeatable

yeah, teaching's been keeping me busy

Posted by: Neal at March 18, 2004 10:05 AM

A-ha! No, not the Norweigian band... but this idea of severing ourselves from the artefact is an interesting idea. You could read my entry on Communication Design (bland title - I was tired when I wrote that - but I think my blog is a bit tired too, somehow the last entry isn't showing, damn) but I am all for Communication Designers to detach themselves from the visual 'product' and focus on the methods and systems inorder to make their communication more effective for the audience. I think its equally as valid for Communication designers to be involved in solving a problem, without having to 'produce' anything, but still achieve the objective and outcome required. Designer without a folio, perhaps. Fmmm?

Posted by: Yoko Akama at March 23, 2004 02:06 PM