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January 28, 2006

How not to advertise for a drummer

How to advertise for a drummer in New York City...

How not to advertise for a drummer in New York City...

It seems I have inadvertantly created a monster here... exagerrated, too big, out on it's own. It doesn't look like what it's supposed to be... I've seen a lot of people stop and look at it but so far I've only had one response...

From: _____ @hotmail.com
To: rev.holdengunn@yahoo.com
Subject: Drummer
Date: Tue, 24 Jan 2006 01:34:34 +0000

_____ is a very famous drummer in Europe.
Since his very young age, he has worked with very well known artists
from all around the world, such as Alpha Blondy, Mory Kante, Luther
Allison, Koba (Bjork), Matbone( Bootsy Collins), St.Germain, Delegation,
Village People, Emery Thompson (Massive Attack), among others...

He has recently composed Luc Besson's last film (Banlieu 13). He currently lives in New York where he plays with the haitian singer Michou, lead of the band Mangus, a fluid rock pulsed with a tribal percussive backbeat.

He is always open to know different artists from all different musical styles and backgrounds, as long as they got the right groove...
contact: _____ @hotmail.fr
or:_____ (manager) _____@hotmail.com


... perhaps you need to know me to get the humour in this? Of course I'm pleased though that I even got any feedback (although to be honest I did expect that I'd be pretty much swamped in drummers by now!), but want to pick up on a couple of things that I think this response points too...

The poster looks far too professional (out of place/alien)... I'm assuming this is to do with it's size and it's 'design, esp relative to the image at the top of this post (notice board in Union Square). The poster says really clearly "Technical proficiency not required", but the size and design obviously override the what the text says (misunderstood/read aesthetically rather than textually)? Also, people (well this person) haven't noticed or engaged with the map in the background... which I intended as a kind of pointer as to the kind of stuff I was interested in playing.

This poster then has been a failure (although they're still all up... and who knows maybe I'll get another bite or two). I could easily have gone and put up 'notices' written by hand, or type-set in Microsoft Word, but I liked the idea that these posters could be a good way to kick-start back into my research this year... esp in a different city. Only I hadn't expected them to be about my research in the way that they are... and so in their failure they're also kind of perfect.

I've been re-reading my first monstrous manifestoes from last year and also looking back at the Inviting The Monster DVD I made, and this could easily have been a direct outcome of that. What I find interesting about this is how it's like I have to have forgotten what I was trying to do and then 6 months later it'll just come out naturally... when you're not looking, when you least expect it (which is another thing about monsters... they're never there when you look for them, you only ever see them out of the corner of your eye).

Posted by Luke Wood at January 28, 2006 03:27 AM

Comments

Just wanted to add here that I've had a couple of phone calls since I wrote this post... and both have confirmed what I thought, that it looks like I'm a professional musician... one that earns money. Both guys that have called thought it was a 'job', and one was actually quite shitty that I wasn't offering regular gigging and a recording deal.

Ok my bad! This is NY not NZ... shit. But I am right about not really being able to joke around as much here. The other night we were at Diner and Paul made a joke to the waiter, who'd just rattled off a list of about 20 specials, "you musn't get out much"... and the waiter really wasn't amused.

Posted by: Luke Wood at February 4, 2006 06:44 AM